REF is a globally renowned Swedish hair care brand that creates hair products for professionals – by professionals. At the heart of REF is a true passion for creativity, innovation, and high-quality products that really make a difference.
All products are made with the philosophy Nature + Science and only promote organic ingredients that are carefully selected and harvested from certified farms.
Each hair care line features organic ingredients, which is chosen based on performance characteristics to achieve the desired result.
It may sound cliché, but no matter how beautiful the packaging, it’s what’s inside the bottle that really counts. We feel it’s our responsibility to products with unparalleled performance that respect the environment and your health. We strive to create products that not only provide performance, but maintain a high level of integrity with unique ingredients and performance benefits above all.
Eufora’s advanced technology utilizes important botanical extracts that have been scientifically proven to benefit the hair, scalp and skin. We never use fluff ingredients that sound good on the label, but don’t provide any real benefit. You can count on Eufora to deliver substance without hype, because when it comes to quality, we believe there are no compromises.
The NIOXIN approach began in 1987, when founder Eva Graham experienced thinning hair after the birth of her first child and began to investigate the idea of treating the scalp with skincare methods. Until then, people experiencing thin-looking hair had very few options for help. NIOXIN’s advanced technologies provide real solutions for making the most of the hair you have, transforming the hair care industry and bringing hope and confidence to men and women everywhere.
Launched in 1994, Johnny B is a line of high-quality men’s grooming products that are innovative and affordable. The brand has been built strategically, emphasizing styling products as a direct result of analyzing consumer preferences, and continues to grow its offerings with products designed for both hair and skin.